Considered of the most meteoric rises in fashion history, Christian Audigier has parlayed his design experience and business acumen to become a true fashion icon and entrepreneurial sensation in less than four years.
Through his collection of international companies, he has launched nine popular brands with over sixty licenses.
He oversees an international conglomerate of his designer brands, including Ed HardyTM, Christian AudigierTM, SmetTM, Crystal RockTM, most recently C-Bar-ATM, Savoir FaireTM, Evel KnievelTM, Rock FabulousTM and Paco ChicanoTM; this includes US and international wholesale distribution, US retail stores, as well as international retail stores.
With Ed Hardy®, Christian not only created a brand, but a lifestyle of street couture.
Just when you thought Christian Audigier had reached the pinnacle of edginess and success with
Ed Hardy and his signature line, Christian Audigier think again. The Godfather of couture casual wear has taken his passion for rock and roll, and teamed up with his idol, Johnny Hallyday to create Smet. Smet is Johnny Hallyday’s natural born name. With Johnny’s experience and artistic influence paired with Christian Audigier’s fashion mastermind, Smet has already created a niche for itself worldwide. At only three years old, everyone from the likes of Marylin Manson to Madonna, from New York to Tokyo has caught wind of Smet, as the newest global sensation from a family of already established triumphs. Due to the inspiration and career of French legend, Johnny Hallyday, dubbed the French Elvis Presley, there is a great pride in the brand as a staple product. The latest brand is best described as alternative urban street wear with a nod to classic rock chic style. Smet has a personality all its own, and it is born a definitely rock and roll design SILVER JEWELRY COLLECTION with a glamour touch!
Christian has built a fervent following for his Ed Hardy® and the eponymous Christian AudigierTM brands. Celebrities such Madonna, Britney Spears and Kanye West, among others are frequently seen wearing his unique designs. His celebrity following includes more than 5000 celebrities, athletes and musicians of all genres.

